Undeniable truth in the food distribution business: The big money is in a good purchasing
And how to do that?
I believe I can help you: Type in your primary email address below to get access to The Dealer’s weekday newsletter used by +5K food industry professionals to be better negotiators and a free copy of my e-book about negotiation for food buyers. It contains 10 secret negotiation skills mastered by top earning food buyers to help you strike the deal that will change the future of your business life.
If you are not really sure about that, in the next few lines I share with you an important insight that will be worthy to know.
Look, everything evolves very fast in the times we live in.
It is obvious that in the food retail / distribution business the big profit is in good purchasing. It has always been important, but buying from the right supplier, in this volatile and uncertain context, is radically essential for survival in this industry.
And this has nothing to do with me.
I’m not saying this because I’m in the business for more than 10 years, I’m saying it because no matter how good you are, if your supplier fails you or doesn’t give you the range, quality and price to compete, the market will run you into the ground.
So there goes my unsolicited opinion today:
*surround yourself with reliable suppliers.
People with strong work ethic who want to do it and, above all, can do it.
And this is so, because every year a lot of distributors / retailers close down.
Lots of them are going to disappear very soon.
And do you know what the main reason will be?
It won’t be the price. It won’t be competition. It won’t be multinational giants.
It will be being unable to give an adequate service to their customers.
And the businesses that know how to do that will be able to have better customers, more revenue, more predictability and much greater capacity for growth.
They will feel strong, because they will be strong.
If you are looking for a trustworthy supplier for your food business or the one of your client, leave your email below and we will start a meaningful conversation.
I am almost sure I can keep you covered, headache and regret free covered.
What happen after you subscribe?
You enter on an exclusive community of smart food importers / distributors / retailers and every working day you will receive an email containing basically 2 things:
First thing: a piece of advice about sales / marketing / negotiation / business mindset so you can become a better business professional and / or develop a stronger business.
Second thing: I will open my private foodstuff supplier’s catalogue so you can sniff around.
If you like this concept, then subscribe now. Otherwise if you are more focused on claiming about how hard life is, then leaving this website is fair enough.
Will I try to sell you anything?
What do you think? I am a business man and developing business internationally is what I do in life.
So, yes, I will try to sell you food products from the very best selection of producers that I know (which makes totally sense since you are involved in the food supply chain industry).
Like I said above, people who want to do it, and can do it.
Honestly, it is a great opportunity for you to get to know product ranges that are easy-to-market and generates a proven profitability.
It’s OK but… who the h*ll am I?
I have spent last 15 years of my life doing international business in the food industry. So far, I am selling in more than 35 countries in the 5 continents.
During this time, I have made the worst mistakes. Also I have learnt a couple of things about sales / marketing / negotiation and business mindset and I am confident I am in position to share some of those valuable insights with you.
Give yourself the opportunity, after all, you can unsubscribe at any time if you feel that what I have to tell you is bullsh*t.